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ICEF China

Connecting global education institutions with ICEF-screened education agents representing students from over 24 Chinese provinces, as well as Hong Kong SAR, Taiwan, Singapore and Mongolia.

October 15 - 17, 2025 Shanghai, China
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With competition growing across the region, reach new students with ICEF China

160+ Agents
150+ Providers
24+ Countries

For 2025, ICEF China is moving to Shanghai. The country’s most populous city and a global financial hub, Shanghai provides the perfect backdrop for this event with its cosmopolitan culture and wide range of transport links. Leveraging ICEF’s extensive footprint and experience in the region, ICEF China connects global institutions with quality education agents representing tens of thousands of students from over 24 Chinese provinces, as well as Hong Kong SAR, Taiwan, Singapore, and Mongolia.

While China remains a key source country for international student recruitment, slower than expected economic growth has resulted in prospective students focusing ever more intently on value for money, with employability the primary driver behind student decision making. This makes ICEF China all the more important, as it provides you with the opportunity to make your case directly to trusted agents not only from major source locations but also from high-growth city tiers, at a time when competition to recruit students from this complex market has become increasingly fierce.



160+ Agents
150+ Providers
24+ Countries

Event programme, seminars, & meetings

Choose from a pool of quality, ICEF-screened agents to build a personalised schedule of up to 38 one-to-one meetings with existing and potential partners.

Enjoy a programme of seminars, presentations, and panel discussions led by experts from across the industry. Taking place on the opening day, you’ll gain up-to-date information on the latest market trends and issues currently affecting China, as well as practical tips to help you plan your recruitment strategy into the next year. 

Additionally, you’ll have the time and space to catch up with old friends and cement your newfound partnerships over refreshment breaks and at evening receptions.

Additional event information

FAM tours & receptions

View available familiarisation tours & receptions or submit a proposal.

Agent information pack

Detailed event information for agent event attendees.
Available June 2025

Provider information pack

Detailed event information for providers event attendees.
Available June 2025

2024 Event Statistics

160 agents and 127 educators from 24 countries.

Agent markets

  1. 1. China 89%
  2. 2. Mongolia 5%
  3. 3. Taiwan 4%
  4. 4. Singapore2%
All All agent markets
  1. 1. China
  2. 2. Mongolia
  3. 3. Taiwan
  4. 4. Singapore

Agent segment interest

  • Language courses 0%
  • Undergraduate programmes 0%
  • Secondary and high school programmes 0%
  • Grad / postgrad master 0%
  • Grad / postgrad certificate 0%
  • Career / vocational programmes 0%
  • Additional programmes and services 0%
  • Cultural exchange / work & travel 0%
  • Graduate / postgrad doctorate 0%
  • Foundation programmes 0%

Educator countries

  1. 1. USA 24%
  2. 2. Canada 20%
  3. 3. United Kingdom 19%
  4. 4. Spain8%
  5. 5. Australia 5%
All educator countries
  1. 1. USA
  2. 2. Canada
  3. 3. United Kingdom
  4. 4. Spain
  5. 5. Australia
  6. 6. Croatia
  7. 7. Cyprus
  8. 8. Georgia
  9. 9. Germany
  10. 10. Hungary
  11. 11. Ireland
  12. 12. Italy
  13. 13. Malaysia
  14. 14. Malta
  15. 15. New Zealand
  16. 16. Singapore
  17. 17. Sweden
  18. 18. Switzerland
  19. 19. Thailand
  20. 20. UAE

Educator Continents

  • North America 0%
  • Europe (EU) 0%
  • Europe (non EU) 0%
  • Australasia 0%
  • Asia 0%

Educator Sector Provision

  • Universities and vocational training institutes 0%
  • Secondary, boarding and high schools 0%
  • Language schools 0%
  • Multi-sector and additional service providers 0%
  • Foundation / pathway programmes 0%