For 2025, ICEF China is moving to Shanghai. The country’s most populous city and a global financial hub, Shanghai provides the perfect backdrop for this event with its cosmopolitan culture and wide range of transport links. Leveraging ICEF’s extensive footprint and experience in the region, ICEF China connects global institutions with quality education agents representing tens of thousands of students from over 24 Chinese provinces, as well as Hong Kong SAR, Taiwan, Singapore, and Mongolia.
While China remains a key source country for international student recruitment, slower than expected economic growth has resulted in prospective students focusing ever more intently on value for money, with employability the primary driver behind student decision making. This makes ICEF China all the more important, as it provides you with the opportunity to make your case directly to trusted agents not only from major source locations but also from high-growth city tiers, at a time when competition to recruit students from this complex market has become increasingly fierce.