About the Agent Focus

The ICEF Central Asia Focus gives international educators and service providers the opportunity to meet top-quality student recruitment agents from Kazakhstan, Uzbekistan, Kyrgyzstan, Azerbaijan, Tajikistan, Mongolia and Northern China at one focused event.

Central Asia currently makes up 2% of global outbound student mobility and is quickly increasing its importance in the international student market. A steady 8% economic growth over the last decade and entering the Bologna Process in 2010 paved the way for Kazakhstan to expand its educational infrastructure and encourage students to go abroad.

Because parents and government play such a crucial role in Central Asian student's decision making process, it is essential for education institutions to establish personal contacts and networks with agents, service providers and government bodies. This, and a selection of market intelligence seminars, networking events, and business meetings make the ICEF Central Asia Focus the perfect opportunity to establish firm links and partnerships with the region's best student recruitment professionals.

All agents at this event are carefully screened, providing multiple references from business partners, records of student activity, and business ethics. Each agent is individually selected by the ICEF Agent Team through personal contact to ensure a focused and productive experience.

The ICEF Central Asia Focus is scheduled conveniently around ICEF Moscow to give participants a chance to effectively target their marketing efforts in Russia, Eastern Europe, Central Asia and the Caucasus. Spaces are limited - do not miss out on your chance to be part of this event in Almaty!

Specific Information about this Workshop for Service Providers

  • Easily develop partnerships with international education professionals
  • Grow sales and diversify your customer base
  • Expand sales reach through important multipliers
  • Maintain existing contacts and promotional networks
  • Promote your company to key players within the international education industry
  • Keep up with current market intelligence and trends
  • Meet the world’s best agents in one place - save time and money
  • Education agents from Central Asia who send students to a wide range of programmes and countries
  • Education providers from all sectors of the international education industry.
  • Service providers who have products and services to sell to international students via agents and/or providers

Prior to the event:

  • Comprehensive profiles of all participants
  • Use of the eSchedule PRO online meeting booking system
  • Hotel reservation options and preferential rates
  • Access to targeted marketing and sponsorship opportunities
  • Opportunity to offer and promote FAM tours and receptions

At the event:

  • Exclusive use of your own meeting table throughout the event
  • A copy of both the Agent Catalogue and the Educator & Service Provider Catalogue
  • An entry in the Educator & Service Provider Catalogue
  • Market intelligence seminars & training sessions
  • Participation in the Welcome Reception, networking breakfasts, lunches, refreshment breaks & Dinner Reception
  • Opportunity to host agent familiarisation (FAM) tours and receptions

An integral benefit of attending an ICEF Event is participation in the seminar programme. These seminars provide invaluable information and the latest research on trends affecting the world of international education, both regionally and globally.

The 2019 seminar programme will be available shortly before the event.

Previous event's seminar programme is available here.

PROPOSAL FORM for FAM Tours and Receptions / Central Asia Focus

FAM Tours & Receptions

Agent familiarisation (FAM) tours and receptions are excellent ways for you to gain exposure and promote your institution and / or association to event registered agents.

FAM tours allow you to take advantage of a large number of agents attending the event and attract them to visit your institution, campus and region. Effective FAM tours enable agents to increase their product knowledge and bring back first-hand experience to potential students.


FAM Tour guidelines:

  • FAM tour organisers may determine all logistics, conditions and costs associated with their tour, including which event participants are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of FAM tours, but simply ensure relevancy for event participants as well as an equal representation of tours to all delegates.
  • All delegates interested in attending FAM tours will be asked to make direct contact with the tour organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • FAM tour organisers wishing to promote their tour through ICEF are required to submit a proposal. All proposals are subject to approval by ICEF.
  • FAM tours may only be offered outside of event related activities and times.
  • Only organisations attending the event may meet and host other event participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that event registered organisations have paid to meet.

Reception guidelines:

Receptions allow you to host agents in a memorable way while reinforcing your brand. Inviting the agents that you wish to target gives you the chance to make meaningful and focused connections in a relaxed and fun environment.

  • Reception organisers may determine all logistics, conditions and costs associated with their event, including which event participants and other business partners are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of receptions, but simply ensure relevancy for event participants as well as an equal representation of receptions to all delegates.
  • All event participants interested in attending a reception will be asked to make direct contact with the reception organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • Reception organisers wishing to promote their event through ICEF are requested to provide information as outlined on the ICEF website.
  • Receptions may only be offered outside of event related activities and times.
  • Only organisations attending the event may meet and host other event participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that event registered organisations have paid to meet.

Promotion

Once your proposal has been accepted by ICEF, we will promote your event to assist you in attracting the quantity and variety of agents desired.

Your FAM tour or reception will be listed in this section of the website along with your contact details, hyperlinks and / or promotional materials. ICEF will also promote your event to all attending agents once their registration has been approved, as well as in numerous follow-up communications prior to the event.

Please provide ICEF with a website hyperlink and / or a brochure / flyer / invitation (pdf format) containing the following information:

  • Name of activity
  • Host name and contact details
  • Details of the event including program, location, date and time, inclusions such as food and transportation, invited target groups / individuals and maximum number of participants

Please note: Proposals received less than 4 weeks prior to the event will be listed on the website but will no longer be published in any other agent communications.


2019 FAM Tours and Receptions

Pre & Post activities will be posted here as they are offered. Please check back here for any new activities added.

Citizens of Armenia, Azerbaijan, Belarus, Georgia, Kyrgyzstan, Moldova, Mongolia, the Russian Federation, Tajikistan, Uzbekistan and Ukraine do not need a visa to enter Kazakhstan. Citizens of the following countries currently do not need a visa for a stay of up to 30 days: Australia, Austria, Belgium, Bulgaria, Canada, Chile, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Israel, Italy, Japan, Latvia, Lithuania, Luxembourg, Malaysia, Malta, Mexico, Monaco, Netherlands, New Zealand, Norway, Poland, Potugal, Romania, Singapore, South Korea, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, United Kingdom and United States of America.

If your nationality is not listed above you need to obtain an official letter of invitation to be able to apply for your visa. Please find a visa support request form ►here. The cut-off date for invitation letter requests is February 28, 2019.

Important: Please ensure that your passport has a validity of at least 6 months at the time of travel and to bring copies of your hotel booking, your return flight confirmation as well as your travel insurance with you, in case these should be required by the immigration authorities. Upon arrival all foreign citizens will be asked to complete a migration card. Depending on your visa type and subject to current regulations, the card will be stamped upon arrival at the airport or during the event (if you are applying for visa support through our event partner KAEA). Visitors must keep their migration card until departure from Kazakhstan when it will be collected and receive an exit stamp by border officials.

To ensure that you are well prepared and make the most of the event, it is important that you read the Educator & Service Provider Information Pack below.

Educator & Service Provider Info Pack
Checklist for Educators and Service Providers

Other useful forms and information include:

Hotel Booking:

Ritz-Carlton Almaty - booking link

Programme:

Event Programme
Seminar Programme - coming soon

Other useful documents:

Visa Support Request Form
ICEF Event Procedures: Guidelines for first-time Participants
Getting Started Information for Marcom eSchedule PRO
Scheduling Meetings - Useful Hints & Tips

How to maximise your ICEF experience? - Watch the video tutorials:

  • PART 1 - before the event
    Learn about ICEF Events, preparing for an event, making appointments and tips for a successful ICEF experience.
  • PART 2 - at the event
    Learn what happens during an event, including identifying potential partners on site, workshop etiquette, using the agent catalogue and key questions to ask agents during meetings.
  • PART 3 - after the event
    Learn about post event follow up. Effective follow up leads to strong partnerships, successful relationships, and a better ROI.
  • The ICEF Central Asia Focus will take place at The Ritz-Carlton Almaty.

    Participants will be offered the following rates:

    Deluxe Room: EUR 185 (Single) / EUR 215 (Twin / Double)

    The room rate is subject to 12% VAT. Breakfast and Internet are included.

    A booking link is available here.

    Access to the world's largest industry network
    Stand out from the competition
    Increase brand visibility and get results
    Maximise your ICEF experience

    ICEF Products provide significant international exposure for your organisation, increasing your brand visibility and networking potential. For more information, please visit our Advertising and Sponsorship page here


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