The second ICEF Africa event was held in Cape Town, South Africa, between May 15 and 17, 2019. This event brought global educators together with African agents, and also saw international agents networking with African educators. 241 participants came from 43 countries, including 13 different African markets, with participants engaging in more than 2 000 one-to-one business meetings over two days.
With 19% of participants attending their first-ever ICEF event, ICEF Africa 2019 emphasised the breadth and depth of interest in international education across the African continent. 94 educators from 77 institutions in 21 countries attended this highly-anticipated event. More than half (60%) of educators attending ICEF Africa came from major destination markets such as Canada, the US, and the UK, with strong representation from South Africa and Germany. Over 50% of the international educators were taking part in their first ICEF event in Africa – a fact that demonstrates widespread global interest in African markets.
Commenting on the success of ICEF Africa, Kathleen Dupuis, Conseil des écoles publiques de l’Est de l’Ontario, Canada, said: “This was the best ICEF event I’ve ever attended! I got some great new leads. Enough time was allotted to reinforce existing relationships and create new ones. The venue was superb as well.”
On the agent side, 124 agents from 95 companies spread across 29 countries – including 13 African markets – came to ICEF’s event in Cape Town, highlighting African’s desire for high-quality international education. African markets represented included Nigeria, South Africa, Cameroon, Ghana, the Democratic Republic of Congo, Cote d’Ivoire, Gambia, Kenya, Mauritius, Namibia, Senegal, Uganda, and Zimbabwe. Nigeria sent more agents to ICEF Africa 2019 than any other country (28%), followed by South Africa, Cameroon, and Ghana.
Dandy Mundine, FEMAF ONG (Fondation Ennemie de la Misère en Afrique) from the Democratic Republic of Congo, said: “This kind of event is one I would never miss. It really helps to build strong relationships between educators and agencies which will lead to great strides for education throughout the world.”
The event in Cape Town also featured a dinner reception and cultural show, with dishes from different cultures and countries across the African continent, traditional Zulu dancing and African face painting. Summing up the event from the perspective of a service provider, Penny Buthelezi from Education Ireland / Enterprise Ireland, said: “I believe ICEF Africa was very valuable this year. The quality of agents was great. Everything went seamlessly, and I enjoyed all my meetings with the education providers.”
The next ICEF Africa will take place in May 2020 in Cape Town. For more information, please go to: www.icef.com/africa.
The meeting hall at the Westin Cape Town