About the Agent Focus

The ICEF Central Asia Focus gives international educators and service providers the opportunity to meet top-quality student recruitment agents from Kazakhstan, Uzbekistan, Kyrgyzstan, Azerbaijan, Tajikistan, Mongolia and Northern China at one focused event.

Central Asia currently makes up 2% of global outbound student mobility and is quickly increasing its importance in the international student market. A steady 8% economic growth over the last decade and entering the Bologna Process in 2010 paved the way for Kazakhstan to expand its educational infrastructure and encourage students to go abroad.

Because parents and government play such a crucial role in Central Asian student's decision making process, it is essential for education institutions to establish personal contacts and networks with agents, service providers and government bodies. This, and a selection of market intelligence seminars, networking events, and business meetings make the ICEF Central Asia Focus the perfect opportunity to establish firm links and partnerships with the region's best student recruitment professionals.

All agents at this event are carefully screened, providing multiple references from business partners, records of student activity, and business ethics. Each agent is individually selected by the ICEF Agent Team through personal contact to ensure a focused and productive experience.

The ICEF Central Asia Focus is scheduled conveniently around the ICEF Moscow Workshop to give participants a chance to effectively target their marketing efforts in Russia, Eastern Europe, Central Asia and the Caucasus. Spaces are limited - do not miss out on your chance to be part of this inaugural event in Almaty!

About the Agent Focus

The event enables educators to hold 22 pre-scheduled one-to-one business meetings with quality, relevant student recruitment agents from Central Asia.

These appointments are 25 minutes in duration and serve the dual objectives of meeting with new contacts and/or maintaining existing relationships. The Agent Focus programme includes lunch, refreshment breaks and two receptions, which can also be used for additional meetings.


Tuesday
March 27, 2018
16:00 - 19:00
Registration of participants
17:30 - 18:00
Coffee break
19:00 - 21:00
Welcome reception

Wednesday
March 28, 2018
08:00 - 09:20
Registration and welcome coffee
09:20 - 11:00
Business meetings (4 x 25 minutes)
11:00 - 11:20
Coffee break
11:20 - 13:00
Business meetings (4 x 25 minutes)
13:00 - 14:20
Lunch
14:20 - 16:00
Business meetings (4 x 25 minutes)
16:00 - 16:20
Coffee break
16:20 - 18:50
Business meetings (6 x 25 minutes)
19:30 - 22:00
Dinner Reception

The ICEF Central Asia Focus will take place at the Ritz-Carlton Almaty. The Ritz-Carlton Almaty is a state-of-the-art 5-Star hotel conveniently located on Al-Farabi avenue in the heart of Kazakhstan's largest city and economic capital.

Overlooking the city and with a clear view of the mountains the hotel boasts various traditional and international restaurants, a spa and a 24-hour gym, fully equipped business and meeting facilities and a breathtaking Sky-Bar in the tallest building in Central Asia.

Workshop participants benefit from special room rates.

Facts and Figures

Facts and Figures for the ICEF Central Asia Focus 2017:

  • 141 participants representing 109 organisations from 24 countries and 4 continents
  • 55 educators representing 50 education institutions from 19 countries
  • 79 agents representing 55 agencies from 5 countries in Central Asia
  • 5 service providers representing 4 organisations from 3 countries
  • 2 additional guests
  • 944 pre-scheduled meetings during the event

Attendee ratings “Excellent” or “Good”

CAF17 attendee ratings

Educator demographics

CAF17 educator demographics

Educator profile

CAF17 educator profile

Agent demographics

CAF17 Agent demographics

Booking Meetings

The ICEF appointment system offers participants direct and total control over the types of partners - by main activity and country of origin - they meet during the workshop. Up to 22 meetings can be scheduled with agents, as well as educators and service providers.  

1. Prior to the workshop, details of all invited agents, educators and service providers are supplied via the industry leading Marcom eSchedule PRO online meeting booking system.
2. During the workshop, additional meetings and schedule adjustments can be made through personal contact.


Online Video Tutorials

Our online video tutorials explain how to get the most from the eSchedule PRO meeting scheduling system. We highly recommend viewing these videos as soon as the meeting scheduling system opens, around 8 weeks prior to the event.

An integral benefit of attending an ICEF Event is participation in the seminar programme. These seminars provide invaluable information and the latest research on trends affecting the world of international education, both regionally and globally.

Next Workshop's seminar programme will be available 3 months before the event

Last event's seminar programme is available here.



Previous workshop's presentations are available via the following links:  

PROPOSAL FORM for FAM Tours and Receptions / Central Asia Focus


FAM Tours & Receptions

Agent familiarisation (FAM) tours and receptions are excellent ways for you to gain exposure and promote your institution and / or association to workshop registered agents.

FAM tours allow you to take advantage of the large number of agents attending the workshop and attract them to visit your institution, campus and region. Effective FAM tours enable agents to increase their product knowledge and bring back first hand experience to potential students.


FAM Tour guidelines:

  • FAM tour organisers may determine all logistics, conditions and costs associated with their tour, including which workshop participants are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of FAM tours, but simply ensure relevancy for workshop participants as well as an equal representation of tours to all delegates.
  • All delegates interested in attending FAM tours will be asked to make direct contact with the tour organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • FAM tour organisers wishing to promote their tour through ICEF are required to submit a proposal. All proposals are subject to approval by ICEF.
  • FAM tours may only be offered outside of workshop related activities and times.
  • Only organisations attending the workshop may meet and host other workshop participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that workshop registered organisations have paid to meet.

Reception guidelines:

Receptions allow you to host agents in a memorable way while reinforcing your brand. Inviting the agents that you wish to target gives you the chance to make meaningful and focused connections in a relaxed and fun environment.

  • Reception organisers may determine all logistics, conditions and costs associated with their event, including which workshop participants and other business partners are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of receptions, but simply ensure relevancy for workshop participants as well as an equal representation of receptions to all delegates.
  • All workshop participants interested in attending a reception will be asked to make direct contact with the reception organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • Reception organisers wishing to promote their event through ICEF are requested to provide information as outlined on the ICEF website.
  • Receptions may only be offered outside of workshop related activities and times.
  • Only organisations attending the workshop may meet and host other workshop participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that workshop registered organisations have paid to meet.

Promotion

Once your proposal has been accepted by ICEF, we will promote your event to assist you in attracting the quantity and variety of agents desired.

Your FAM tour or reception will be listed in this section of the website along with your contact details, hyperlinks and / or promotional materials. ICEF will also promote your event to all attending agents once their registration has been approved, as well as in numerous follow-up communications prior to the workshop.

Please provide ICEF with a website hyperlink and / or a brochure / flyer / invitation (pdf format) containing the following information:

  • Name of activity
  • Host name and contact details
  • Details of the event including program, location, date and time, inclusions such as food and transportation, invited target groups / individuals and maximum number of participants

Please note: Proposals received less than 4 weeks prior to the event will be listed on the website but will no longer be published in any other agent communications.


Fam Tours


Agent's Training
Organiser:
EU Business School
Date:
March 15, 2017 at 10:00 - 13:00 and 19:00 - 21:00
Location:
Almaty
Invited:
Agents
Programme:
The Ritz-Carlton Almaty 
10:00 - 12:00 Training on EU programs; Master class on Online Branding & Blogging
12:00 - 13:00 Coffee Break

InterContinental Hotel Almaty
19:00 - 21:00 Cocktail reception with EU Alumni
 
Contact:
Please contact Natalia Shustova on nshustova@euruni.edu
 

ICEF Products provide significant international exposure for your organisation, increasing your brand visibility and networking potential.

ICEF Events, the industry’s premier educator / agent networking forums, occur annually in 16 locations across the globe. ICEF events enable educators to hold one-to-one business meetings with relevant, quality student recruitment agents, service providers, as well as with other educators.

Around 5 000 industry professionals attend ICEF events annually. ICEF Events set the standard for excellence and attract leaders in international student recruitment from around the world.

Booking an ICEF Product is an efficient and cost-effective way to get your message to these important decision makers dealing with tens of thousands of international students and young travellers annually.

Explore the complete range of ICEF Product options:

ICEF PRODUCTS

"ICEF Almaty 2017 was particularly important because we have frequently tried to meet agents from CIS without much access. This was an excellent event, and all meetings were valuable." - Cherry Silcock-Stone, Concorde International Summer Schools, UK.

"Excellent event. Surpassed all my expectations regarding quality and quantity of meetings." - Yana Immis, New European College, Germany.

"I think that this event in this region is really needed. Good choice of venue!" - Lorie Lee, guard.me International Insurance, Canada.

“I’d like to express my deepest gratitude for organising your workshop in Almaty! We are so impressed by your team’s professionalism and seamless organisation. The KAEA Team will always be happy to support your future events." - Zhanna Mendybayeva, Kazakhstan Association of Educational Agents, Kazakhstan.

"It was a well-organised event. Totally will come back again in the future." - Shyryn Bayanbayeva, ABC Travel, Kazakhstan.

"We're very glad to have an opportunity to get to know new tools of marketing and recruiting!" - Aisulu Zhumagulova, Anglo-Kazakh Centre, Kazakhstan.


This workshop is supported by

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Thank you!