About this Workshop

The ICEF Higher Education Workshop provides a targeted opportunity for international tertiary institutions, selected higher education focused agents, and relevant service providers to hold pre-scheduled, one-to-one business meetings, effectively and efficiently.

Agents continue to play a crucial role in the growth of the higher education sector. Agents represent institutions in their markets and provide culturally-aware counselling to students and their families. Agents also monitor enrolment criteria, streamlining the entire process.

At the 2018 event, a total of 96 educators and 17 service providers met with 120 agents from 55 countries around the world. ICEF is renowned for inviting only the most relevant and professional agents to attend its events. This reputation was built through ICEF’s stringent screening process. All agents are required to provide verifiable data on their business practices, performance, and must also supply recent references from higher education partners. These steps, among other things, ensure that your meeting time is not wasted.

The ICEF Higher Education Workshop will take place shortly before the 2019 EAIE Conference, also in Helsinki, allowing educators to attend multiple events.

Specific Information about this Workshop for Educators

  • Connect with quality pre-screened agents from all over the world
  • Grow international enrolments by appointing new agents
  • Broaden and diversify your student nationality mix
  • Improve student applications by working with quality-conscious agents
  • Strengthen existing relationships
  • Meet with other universities to discuss exchange programmes
  • Maintain existing contacts and promotional networks
  • Promote your brand within the international education industry
  • Learn about industry news and current market trends
  • Meet top agents in one place - save time and money
  • Benefit from time and location synergies with the EAIE Conference

View the event video.

  • Officially accredited international universities, colleges, and select providers of foundation and pathway courses
  • Student recruitment agents who have a proven track record of sending students to universities and colleges
  • Service providers who will be exhibiting and who have products and / or services to sell to international students via education institutions or education agents
 

Prior to the workshop:

  • Comprehensive profiles of all participants
  • Use of the eSchedule PRO online meeting booking system
  • Hotel reservation options and preferential rates
  • Access to targeted marketing and sponsorship opportunities
  • Opportunity to offer and promote FAM tours and receptions

At the workshop:

  • Exclusive use of your own meeting table throughout the event
  • A copy of both the Agent Catalogue and the Educator & Service Provider Catalogue
  • An entry in the Educator & Service Provider Catalogue
  • Access to Marcom Onsite for last-minute appointment scheduling
  • Market intelligence seminars & training sessions
  • Participation in the Welcome Reception, networking breakfasts, lunches, refreshment breaks & Dinner Reception
  • Opportunity to host agent familiarisation (FAM) tours and receptions

PROPOSAL FORM for FAM Tours and Receptions / Higher Education


FAM Tours & Receptions

Agent familiarisation (FAM) tours and receptions are excellent ways for you to gain exposure and promote your institution and / or association to event registered agents.

FAM tours allow you to take advantage of a large number of agents attending the event and attract them to visit your institution, campus and region. Effective FAM tours enable agents to increase their product knowledge and bring back first-hand experience to potential students.


FAM Tour guidelines:

  • FAM tour organisers may determine all logistics, conditions and costs associated with their tour, including which event participants are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of FAM tours, but simply ensure relevancy for event participants as well as an equal representation of tours to all delegates.
  • All delegates interested in attending FAM tours will be asked to make direct contact with the tour organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • FAM tour organisers wishing to promote their tour through ICEF are required to submit a proposal. All proposals are subject to approval by ICEF.
  • FAM tours may only be offered outside of event related activities and times.
  • Only organisations attending the event may meet and host other event participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that event registered organisations have paid to meet.

Reception guidelines:

Receptions allow you to host agents in a memorable way while reinforcing your brand. Inviting the agents that you wish to target gives you the chance to make meaningful and focused connections in a relaxed and fun environment.

  • Reception organisers may determine all logistics, conditions and costs associated with their event, including which event participants and other business partners are accepted to join, and which are not.
  • ICEF will not get involved in the organisation of receptions, but simply ensure relevancy for event participants as well as an equal representation of receptions to all delegates.
  • All event participants interested in attending a reception will be asked to make direct contact with the reception organiser. Organisers are responsible for confirming or declining acceptance directly with participants.
  • Reception organisers wishing to promote their event through ICEF are requested to provide information as outlined on the ICEF website.
  • Receptions may only be offered outside of event related activities and times.
  • Only organisations attending the event may meet and host other event participants. We do not wish to encourage non-registered institutions to access and benefit from meeting potential business partners that event registered organisations have paid to meet.

Promotion

Once your proposal has been accepted by ICEF, we will promote your event to assist you in attracting the quantity and variety of agents desired.

Your FAM tour or reception will be listed in this section of the website along with your contact details, hyperlinks and / or promotional materials. ICEF will also promote your event to all attending agents once their registration has been approved, as well as in numerous follow-up communications prior to the event.

Please provide ICEF with a website hyperlink and / or a brochure / flyer / invitation (pdf format) containing the following information:

  • Name of activity
  • Host name and contact details
  • Details of the event including program, location, date and time, inclusions such as food and transportation, invited target groups / individuals and maximum number of participants

Please note: Proposals received less than 4 weeks prior to the event will be listed on the website but will no longer be published in any other agent communications.



2019 FAM Tours and Receptions


Pre & Post activities will be posted here as they are offered. Please check back here for any new activities added.
The participant information pack will be published 3 months prior to the event.

How to maximise your ICEF experience? - Watch the video tutorials:

  • PART 1 - before the event
    Learn about ICEF Events, preparing for an event, making appointments and tips for a successful ICEF experience.
  • PART 2 - at the event
    Learn what happens during an event, including identifying potential partners on site, workshop etiquette, using the agent catalogue and key questions to ask agents during meetings.
  • PART 3 - after the event
    Learn about post event follow up. Effective follow up leads to strong partnerships, successful relationships, and a better ROI.
  • Access to the world's largest industry network
    Stand out from the competition
    Increase brand visibility and get results
    Maximise your ICEF experience

    ICEF Products provide significant international exposure for your organisation, increasing your brand visibility and networking potential. For more information, please visit our Advertising and Sponsorship page here

    “As a world top 100 university, we recognise the need to develop a network of agents internationally. The ICEF Higher Education Workshop was a wonderful opportunity not just to learn about the role of agents, but also to meet agents from around the world.” - Sini Saarenheimo, University of Helsinki, Finland.

    “I am very satisfied and expect very good results. The ICEF staff was very helpful and available and the online platform is very well done.” - Miguel Ferro Holguin, ESSCA School of Management, France.

    “It was an excellent choice for us to attend the ICEF Seville Workshop. The ICEF staff were more than helpful during the entire process.” - Anna Oláh, University of Veterinary Medicine, Hungary.

    “The event had a great pace, amazing dinner locations and quality agents that are knowledgeable.” - Richard Foo, University of Northern British Columbia, Canada.


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